My name is Lim Si Ping and I am an interactive art director. I’m most excited about collaborating with creative technologists, architects and strategists, to create immersive digital experiences.

I first started out in advertising in 2009 in Singapore as an art director. In 2014, I was awarded the DesignSingapore and Parsons Presidential scholarship to pursue my passion for creating interactive spaces in New York. I taught design for MFA Design + Technology at Parsons The New School of Design, where I discovered my love for teaching.

Along the way, I’ve had the chance to work with amazing people and brands like Panasonic, Uniqlo, and IBM. My work has been featured in international press and won awards.

When I’m not behind a computer, you can find me experimenting with recipes in the kitchen or getting behind the scenes with my sci-fi film.